The Speaker’s Branch Office

One of the downsides about being a speaker is that you can only be in one place at a time. A way to get around this constraint is to have other speakers supplement your efforts by presenting your material for you.

This would be an ideal way for speakers to increase their fees while still not giving up their former, lower-paying clients. (“Because of demand, I’ve had to increase my fees and I am also already booked for that particular night. But I still want to add value to your organization like I have done for years. I have mentored Sally Speaker and have every confidence that she will carry the same message and can wow your audience for a modest fee.”)

This would also allow road-weary speakers to spend some quality time at home, while still having a revenue stream to count on. In essence, it could be like opening a branch office. The speaker could cash in on the equity that he or she has spent years to develop. And it would give an opportunity to an up-and-coming speaker who is not yet well known in the industry.

Has anyone heard of a speaker who has been able to multiply his or her business in this way?

3 Responses

  1. [...] Original post by januspresentations [...]

  2. I’m interested in doing this, however, I have no idea how to protect my intellectual property. Also, when a speakers energy, passion, etc. is half the gig, how does one trust someone else to do the gig? How would you find the right person?

  3. It would need to be someone with whom you have developed a personal relationship. Someone who you could definitely trust. Further, you would have an agreement that would outline the rights and responsibilities of both parties. That other person also would need to have a complementary (but not necessarily the same) style.

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