Are sponsoring events a waste of money for speakers?

I was recently asked if my company (i.e. me) would like to sponsor an association event. It’s been my experience that the economic buyers that attend events look down on the sponsors and vendors as lowlife scum to be avoided at all costs. One of the many benefits of sponsorship (ironically, I think, for us [...]

62 Tips to Consulting Success

Many of us are also consultants. I want to share a good e-book with you entitled, “62 Tips to Consulting Success.” It is free to download and is available at Michael McLaughlin’s site, Mind Share Consulting. 
http://www.mindshareconsulting.com/ebook_download.html
 
I’ll also share my most recent blog post entitled, “10 Ways to Use a Blog” at MarketingProfs Daily Fix blog – a [...]

News from John DiPietro

John DiPietro (john@johndipietro.com) has just been selected to provide a weekly blog for a daily newspaper owned by the New York Times Company.  One of the topics will be “motivational speaking.”  I am not going to give tips on how to be a good speaker, but bring stories out about how speakers have increased their [...]